It is first and foremost a great story of friendship between co-founders Francis and Charles that led them to want to start their very first company together in 2021.

Francis, a passionate businessman and lover of quality experiences, and Charles, a creative engineer and lover of everything involving sports, sweat, and heart-pumping activation, combined their expertise and interests to reach a consensus: together and by joining forces with the experts around them, they will reinvent everyday objects to optimize your daily life.